Independent strategy & growth advisory
Strategy, put into practice.
For founders and companies building in fitness, wellness, health tech and hospitality.
The experience matters. So does the business behind it.
Brand, business and growth strategy. Shaped around your business, with practical support.
Studios, gyms & clubs
Build from scratch / The first months / Improve what exists.
- Market analysis & local demand
- Brand analysis, strategy & positioning
- Concept, services & pricing
- Business plan & P&L
Wellness & health tech founders
Shape the idea / Get to market / Build momentum.
- Market & customer analysis
- Brand analysis, strategy & positioning
- Business model & commercial assumptions
- Priorities for the first stage
Hotels & retreats
Create the offer / Prepare & deliver / Develop the offer.
- Guest needs & market analysis
- Wellness & longevity positioning
- Service concept, business case & pricing
- Retreats: fitness & wellness, designed with hotels, houses & studios
A focused audit: 1 to 3 weeks. A defined project: agreed scope and deliverables. Fractional support: 1 to 5 days, depending on your targets. The cadence is agreed together.
Where needed, we bring content producers, creative directors and technical experts. The team follows the brief.
What are you working on?
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